Words to avoid when writing tenders and proposals
Clichés are overused words and phrases that reflect a lack of independent thinking in a person, and a lack of dynamism and innovation in an organisation.
Style guides: Why do you need one and what should it contain?
Traditionally, a publisher – think newspapers – kept a style guide to show the preferred spellings of words (program/programme), when to use italics, and whether to refer to married women as ‘Mrs’ or ‘Ms’.
Tips on writing an executive summary for tender submissions
We’ve all watched enough TV talent search shows to know that when you audition you need to stand out from the pack – and a tender is an audition for your business.
How to develop your key messages and winning themes
Too many tender submissions fall into the trap of using rote phrases and arguments to pad out their bids. “We deliver a service second to none” is an unsubstantiated phrase that will likely relegate a bid to the bottom of the pile.
Top qualities of a good tender writer
Tender writing is a technical skill, much like an engineering blueprint or an architect’s plan. A tender writer needs to be able to meet the strict deadline and format requirements of the tender, while working under pressure from the many stakeholders involved in the proposal.
Tips on how to win government tenders
Preparing a government tender is a trial for any company. However, a successful business earns more than just a financial reward, it demonstrates it can survive the thorough scrutiny of a government review.
How to use storytelling as a powerful marketing tool
Emotions often trump facts. When you head out to buy a new pair of sunglasses, you may think you’re looking for a scientific way to reduce glare, or frames that are engineered to stay in shape, or anti-scratch lenses.
Why you should always proofread your work
Proofreading is one of those jobs that people don’t think about until something goes wrong.
The role of an editor in the tender process
An editor is someone who cultivates the production of a piece of writing so that it becomes the best version possible.
Top tips on how to write a case study
Going beyond simple testimonials, they show the practical aspect of how your organisation has met the needs of your clients, solved a particular problem they have or helped them achieve their goals.