Top tips on how to write a case study
Going beyond simple testimonials, they show the practical aspect of how your organisation has met the needs of your clients, solved a particular problem they have or helped them achieve their goals.
Financial exclusion in Australia
One in seven Australian adults are either fully or severely excluded from accessing basic financial services, according to the largest and most detailed examination of financial exclusion in Australia.
How to write an effective press release
A press release is the raw material from which a story is written up, usually by a journalist. Whether it’s about a community fundraiser, the launch of a health service or the opening of a produce market, it’s the press release’s job to provide facts and stimulate interest.
Tips to simplify and effectively communicate complex ideas
It’s every writer’s dream to be able to produce sentences that simplify complex ideas in this manner. But how do you get to the essence of what you are trying to say, so that you can encapsulate it in a simple form?
Tips to help engineers better communicate their ideas to non-technical professionals
While many engineers enjoy networking and sharing ideas and knowledge, every great communicator in the industry is surrounded by scores of engineers that struggle to engage with audiences because of ineffective communication.
Walking 200 kilometres in two months: crazy or caring?
Walking to and from work more than five times a day might seem like an odd concept, but that’s how Andrew Whitelaw explains it.
The role of a tender writer during the different stages of a tender submission
The day-to-day role of a tender writer is to work with subject matter experts to convert technical information into persuasive, easy-to-read content, so the client easily understands the benefits of the proposed solution.
Better writer tip #5: Work on your interview technique, but only if you want to write great stories
You’ve got a great angle on story, it’s exclusive and your editor loves it. Now you just have to nail the interview with your subject and the story writes itself. Easy, right? Wrong. Interviewing someone is hard. So, here are my top tips for conducting better interviews.